Improve Google Maps

Every municipality or location manager wants visitors to arrive happily at their destination without delay. These destinations are locations such as shopping areas, museums, castles, amusement parks, hotels, restaurants, etc. Most trips for a "day out" nowadays start with Google Maps. It is important to ensure that the facilities in the municipality or the commercial location can be easily found within Google Maps. But what if the information in Google Maps is outdated or incorrect and people get wrong navigational advice and could even get a fine because they drove somewhere where this is not allowed?

Visitors experience a negative customer journey when they have to search for the entrance or parking space for a long time and therefore arrive later than planned. The visitor will think carefully about this destination next time. Localyse can ensure that the location is found frictionless with the help of an updated map. This is done through Location Management in Google Maps. Localyse is happy to help make your location digitally findable and more attractive. Also, updating maps and navigation could prevent unsafe traffic situations and cause better traffic flow.

What we can adjust in Google Maps
There are various optimisations that Localyse can perform to make your location(s) easier to find and accessible within Google Maps. Below the most common improvements.

Available optimizations

In short

These services ensure that the data from the municipality or towards an attraction will be displayed correctly within Google Maps and that visitors can find the right facilities, coupled with frictionless navigation.

Estate Amelisweerd

This tourist location in the municipality of Bunnik (estate and lunchroom) was hit incorrectly, because incorrect navigation directions sent visitors with their car over cycle paths. The result is angry visitors due to fines. Download our detailed description of this use case on the right.

Municipality of Roermond

In addition, we have also carried out a large project on data management within Google maps for the municipality of Roermond. Read all about this project here. There has now also been phases 2 and 3, in which we added a total of approximately 4000 new street view photos and 6000 cycle paths.

Download the reference sheet

Want to know more about what Improve Google Maps can do for you?

Do not hesitate to contact our specialist, Jelle Draijer.

Jelle Draijer

Business Developer (the Netherlands)